# Lowe Alpine sold to China's ATG; Bosch carves out its Mobility unit

Canonical URL: https://jeffbrines.com/newswire/2026-10-26-daily/
Author: Outdoor Pulse
Published: 2026-10-26T00:00:00.000Z
Source: Outdoor Pulse Newswire

**Top line:** Hangzhou-based ATG Brands & Data has bought the Lowe Alpine brand from Equip Outdoor Technologies. The deal covers only the trademark, logo and brand assets; no stock, staff or premises transfer. Former VF Sportswear managing director John B. Gearing will lead a relaunch in the UK and Europe, starting with trekking packs and day packs. ([PR Newswire](https://www.prnewswire.co.uk/news-releases/atg-acquires-lowe-alpine-opening-a-new-chapter-for-iconic-outdoor-brand-302918526.html))

## Bike

-   **Bosch is moving its German Mobility business**, which includes its bicycle activities, into a separate wholly owned subsidiary. The new entities start operating Aug. 1, 2027, and about 62,500 German employees will transfer. CEO Christian Fischer cited growing pressure from Asian competitors. ([Bicycle Retailer](https://www.bicycleretailer.com/announcements/2026/10/23/bosch-reorganizing-its-corporate-structure), [Bike Europe](https://www.bike-eu.com/53439/bosch-reorganises-corporate-structure-and-creates-mobility-subsidiary))
-   **Bids for Cycles Lapierre are due Oct. 28 at noon.** The Accell-owned French brand has been in receivership since Aug. 25 and declared €137M in liabilities due. ([Les Echos listing](http://reprise-entreprise.lesechos.fr/annonce/autre_cycles-lapierre_autres-autres-activites-et-services__nc_11669), [Dijon court ruling](https://justice.pappers.fr/decision/fe2142e034451ef15e2b0723aa97064de2347f9c)) France Inter counts about 200 French bike companies in insolvency proceedings over the past year, the most since 2008. ([France Inter](https://www.radiofrance.fr/franceinter/podcasts/le-reportage-d-on-n-arrete-pas-l-eco/le-reportage-d-on-n-arrete-pas-l-eco-du-samedi-24-octobre-2026-8852480))
-   **New Jersey's e-bike fight moves to the State House:** Velotric will run an e-bike demo and education day for lawmakers this Thursday, as bill S4830 seeks to end licensing for Class 1 and 2 e-bikes. ([Bicycle Retailer](https://www.bicycleretailer.com/industry-news/2026/10/23/nj-state-house-hosting-e-bike-demo-education-day-policy-makers))
-   **NiteRider promoted Drew Engelmann to president**; he will work alongside founder and CEO Tom Carroll. ([Bicycle Retailer](https://www.bicycleretailer.com/announcements/2026/10/23/niterider-names-drew-engelmann-president))
-   **Decathlon opened a €15M, 4,500 m² flagship in Oberhausen**, its 117th German store, with a Van Rysel shop-in-shop. ([Bike Europe](https://www.bike-eu.com/news))
-   **Berlin-based Lemmo is selling its folding e-bike in China through carmakers** rather than bike shops, with tens of thousands of orders through Nio's store. ([Bike Europe](https://www.bike-eu.com/news))

## Ski & Snow

-   **Colorado's race to open first has stalled on warm weather.** Keystone pushed its first lift-ticket date from Oct. 24 to Oct. 31, and neither it, A-Basin nor Loveland has set an official opening day. ([Summit Daily](https://www.summitdaily.com/news/colorado-ski-resorts-opening-warm-weather-has-not-helped/))
-   **Reusch bought Italian ski-glove brand Level.** Reusch takes over development and distribution from the 2027/28 season, with preorders starting in December; founders Mauro and Davide Compagnoni stay on. ([Outdoor Industry Compass](https://www.oicompass.com/corporate-and-manda/reusch-acquires-winter-glove-brand-level/123785.article), [SciareMag](https://www.sciaremag.it/attrezzaturasci/reusch-acquisisce-level-gloves-i-guanti-nati-in-valtellina/))
-   **Vail's proxy fight likely comes down to a few big holders:** Baron Capital (18.3%) and Capital Research (11.4%) outweigh Oasis's roughly 9% stake. ([Tahoe Daily Tribune](https://www.tahoedailytribune.com/news/analysis-taylor-proxy-fight-for-control-of-vail-resorts-board-boils-down-to-institutional-investors/))

## Outdoor

-   **Oofos named Scott Schiffres CFO** and added Tom George and David A. Pace to its board. ([SGB Media](https://sgbonline.com/update/outdoor/))

## Upcoming

Shimano Q3 Oct. 27; Frostbike 2027 retailer registration opens Oct. 27 ([QBP via Taichung Bike Week](http://taichungbikeweek.com/press_releases.php)); Lapierre bids due Oct. 28; VF ([VF](https://www.vfc.com/investors/news-events-presentations/press-releases/detail/1871/vf-corporation-announces-second-quarter-fiscal-2027)) and Garmin ([Garmin](https://www.garmin.com/en-US/newsroom/press-release/corporate/garmin-ltd-schedules-third-quarter-2026-earnings-call/)) report Oct. 28 before the open; NJ State House e-bike demo Oct. 29; Columbia Oct. 29 after the close ([Columbia](https://investor.columbia.com/news-events/press-releases/detail/391/columbia-sportswear-company-to-announce-third-quarter-2026)); Fox Factory ([Fox](https://investor.ridefox.com/news-releases/news-release-details/fox-factory-holding-corp-announces-third-quarter-2026-earnings)) and Clarus ([Clarus](https://www.globenewswire.com/news-release/2026/10/22/3386910/14702/en/clarus-sets-third-quarter-2026-conference-call-for-thursday-november-5-2026-at-5-00-p-m-et.html)) Nov. 5 after the close.
