Back in October of 2023 I caught wind of a lesser known bike company, Guerilla Gravity, going bankrupt. While this … More
Author: Jeff
CFO Asleep at the Wheel: The Failings of KTM’s Parent Brand
Considering how much I love all things two wheels, it was a bit shocking to see a recent press release … More
XC bikes gone wild – a review of the Specialized Epic 8 Evo
My thoughts after a season aboard the Epic 8 Evo
The most popular mountain bike* in the world, reviewed.
The Specialized Stumpjumper is to mountain biking what the Model 3 is to EVs. In this piece, I review the Evo Alloy Elite model while leaving no stone unturned…
Binary thinking in a non-binary world
Humans tend to simplify complex systems into binary choices, but life is often more nuanced. The controversy over a boxer with XY chromosomes competing in women’s boxing highlights this complexity and maybe calls for a bit more understanding, empathy and compassion…
Nerd Alert! The case for adjustable rear center lengths and a novel approach to mountain bike fit
Looking for some top tier bike nerdery? In this post I pose a novel way to approach mountain bike fitting, handling and weight distribution.
Fidelity, bandwidth, resumes and dating profiles
Are we settling for less in hiring and dating because we’re not using all the data available? I think so…
Advice for those going to work for an early stage startup.
Considering going to work for a startup or quitting your day-job to build something? Check this before you do…
The bull and bear case for a $2,600 mountain bike fork.
This week Colorado based Push Industries released the Nine.One, the company’s first attempt at building a front suspension fork from … More
You are still a hypocrite…
Oh God. Jeff is writing about Protect Our Winters again…